Happy Hour LWHRA Chat
November 13th, 4:30 PM – 6:30 PM
IMA Financial
10400 NE 4th St. 9th Floor Bellevue, WA 98004
No cost, snacks and beverages included
Join Reanette Etzler in a conversation about practical applications for AI in the workplace, (which dovetails nicely with Josh Brittingham’s conversation on October 7th about the legal challenges and considerations of using AI in HR). This high-impact ocnversation transforms how organizations leverage AI to evolve HR from transactional expense justification to transformational revenue generation. Using the enhanced AI-IMPACT Framework, she will discuss how to build strategic HR systems powered by artificial intelligence that drive measurable business results, speak the language of executives, and position HR as an indispensable profit center rather than a necessary cost.
Revenue-Generating Predictive Analytics How AI helps identify high-potential employees, predict turnover risks, and optimize talent investments for maximum ROI—with specific dollar impact examples.
Cost-Saving Process Intelligence Real-world examples of AI streamlining recruitment, reducing time-to-hire, and eliminating inefficiencies while improving employee experience quality.
Competitive Advantage Through People Analytics Using AI to build workforce capabilities that directly support market differentiation and strategic business objectives.
Target Audience
Senior HR professionals, CHROs, executive teams, and business leaders seeking to maximize HR's transformational strategic value through intelligent AI implementation and measurable business impact.
Speaker: Reanette Etzler
With over two decades of HR experience across public and private sectors, Reanette brings an entrepreneurial spirit and strategic mindset to every organization she touches. She started her HR journey at the ripe old age of 21 as an HR Manager at retail giant Target—talk about jumping into the deep end—where she first learned about the HR Hangover. She doesn't just talk about moving from transactional to transformational—she's lived it, led it, and turned it into an art form.
Reanette knows what it's like to stand in front of skeptical executives who think HR is just about birthday cakes and paperwork—talk about giving everyone in the room a serious case of the HR Hangover. She's been the voice that speaks up when others stay quiet, the one asking the tough questions that make people squirm a little (okay, sometimes a lot). From her early Target days to executive boardrooms, she wasn't always the most popular person in those meetings, but her willingness to tell the truth, even when it stings, became her greatest asset.
Her superpower? She's the HR Hangover cure. Reanette transforms HR professionals from order-takers shuffling paperwork to strategic powerhouses who drive real business results. She doesn't just talk about moving from transactional to transformational—she's your guide on that journey, complete with the roadmap and maybe a few war stories from her Target trenches along the way.
From the Southwest HR Conference to countless SHRM Chapter events, Reanette has shared her straight-talk approach with audiences across the country. She's spoken at the Northern HR Management Association Conference, Office Dynamics Conference, Walpelra, and everywhere in between. When she's not on stage, you'll find her serving on boards for two SHRM Chapters, because changing the employee experience isn't a solo sport.
Reanette is on a mission to help HR professionals step into their strategic power and become the business partners their organizations are desperately waiting for. She's here to transform HR's image from hall monitor to strategic champion—the captain of the business success squad, not the fun police.